TODAY'S IDIOM: VIRGIN TERRITORY

"VIRGIN TERRITORY"

You can say something is virgin territory if it's never been explored before or never been done before.

Example: Our company has designed many products for other companies, but producing them and marketing them ourselves is virgin territory for us.

Territorio desconocido.

Example sentences:

• The internet was still virgin territory when we made our first websites / Internet todavía era un territorio desconocido cuando hicimos nuestros primeros sitios web.

• We've only ever advertised on television and in the print media, so anything else is virgin territory for us, including advertising on the internet /  Solo hemos hecho publicidad en televisión y en los medios impresos, por lo que cualquier cosa es un territorio desconocido para nosotros, incluyendo la publicidad en internet.

Additional examples:

• The company is moving into markets that until now have been virgin territory.

• The entrepreneur made his millions when he set up one of the world's most popular search engines back when the internet was still considered virgin territory.

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